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This is why you need to figure out your WordPress business buyer personas

Have you made a business plan for this year? Have you included the most recent data about your WordPress business buyer personas? By the way, you know what is a buyer persona, also known as ‘avatar’? Sure you do. However, oddly enough, several companies in the WordPress ‘world’ don’t build four or five buyer personas …

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“It makes sense that from time to time to bring new people over to the Theme Review structure who can bring fresh ideas”

September 2016. Zerif Lite, from ThemeIsle, is suspended by the Theme Review Team, for some infringements of the presentation vs. functionality guideline. It´s one of the most popular themes on WordPress Org repository, with more than 300,000 users. February 2017. Zerif Lite returns to the repository, after some important changes. In this period, ThemeIsle saw …

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Most WordPress dev agencies websites suck. Here’s why (and how to fix it)

You have a dev company or agency, working in the WordPress space? Chances are your website sucks. Are you a freelancer? Probably your’s too. After checking more than 30 WordPress agencies websites, I’ve found one thing that they usually have: a great look and design. But most of them are a mess when I try …

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10 Facebook Ads tips to leverage your WordPress business to success

I know a lot of developers that hate marketing. Don’t know why. It seems they consider marketing a something inferior activity, not suitable for them. However, when devs finish a project that makes them proud they’ll market widely. They’ll show the new shine project to friends and colleagues, write blog posts and case studies, even …

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This is why you should create a style guide for your client’s WordPress website

Let me ask you a question. What do you give to your customer when you finish their brand new WordPress site? The login information, sure, email accounts data, maybe a document with some instructions, a ‘thank you’ note and the last invoice. That’s it? Nothing more? Don’t you give a site style guide? Why not? …

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Should you offer a top-notch WordPress optimization service?

Should your offer a top-notch WordPress optimization service?

Are you leaving money on the table? I bet you do. But let’s not talk money. At least just yet. Let’s talk about what you do and what you offer to your clients as a developer or designer. After that, we’ll talk about money. Are you that kind of developer (or designer) that builds websites, …

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Business

This is why you need to figure out your WordPress business buyer personas

“It makes sense that from time to time to bring new people over to the Theme Review structure who can bring fresh ideas”

Most WordPress dev agencies websites suck. Here’s why (and how to fix it)

10 Facebook Ads tips to leverage your WordPress business to success

This is why you should create a style guide for your client’s WordPress website

Should you offer a top-notch WordPress optimization service?

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